Sumedha Chatterjee
Sumedha Chatterjee
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Sumedha Chatterjee is the Head of Marketing at BMJ and handles a diverse portfolio of print and online products. Prior to this, she headed the marketing for a quick growth startup in the e-learning industry. She has been published in magazines, newspapers and national journals. She is passionate about content, social and tech — and is an avid blogger.

Are Artificial Intelligence And Marketing Best Friends Yet?

AI is now the new mystical Jedi – the panacea for most ills in marketing. Many marketers remain hopeful about its ability to solve few age-old marketing dilemmas. Yet others view it sceptically as new age marketing voodoo. What perhaps…

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