Srishti Deoras
Srishti Deoras
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Srishti currently works as Sr. Content Strategist for Analytics India Magazine. When not covering the analytics news, editing and writing articles, she could be found reading or capturing thoughts into pictures.

Meet the London based analytics firm that worked on Trump Campaign

While he did not believe in analytical strategies to target voters, Donald Trump’s antagonistic approach to Big Data in election campaigns soon came to an end. His stance of political data operations being ‘overrated’ and ignorance to modern political tool…

Impact Analytics raises seed round from Aarin Capitals and others

Impact Analytics, a global business intelligence and data science insights provider for organizations across sectors such as retail, CPG, financial services etc. raised a seed round of $750,000 led by Aarin Capitals which was co-founded by T. V. Mohandas Pai…

Interview of the week – Krishnakumar Ramasubramanian, Head of Analytics at Max Life Insurance

Krishnakumar Ramasubramanian, Senior VP & Head – Business Performance Management & Analytics CoE is an engineer and management student by qualification. He joined the Life Insurance industry after spending formative years in sales, working with a FMCG major. With over…

Start-up of the Week – SuperFan.Ai, a Chatbot for fans to connect with Influencers

With the start-up fever on, Analytics India Magazine as a new segment introduces Start-up of the Week. Through this segment we will be bringing you inspiring stories of innovative, different start-ups who have dared to make a difference. This week…

Interview of the week: Analytics in the healthcare space, Tatiana Sorokina, Head of Data Science at Medivo

The cutting-edge technology developed by Medivo, which was founded in 2010 by Jason and Sundeep Bhan along with Destry Sulkes vouches to use artificial intelligence techniques to synthesize lab results and identify them in real time. The machine learning algorithm…

5 ways in which analysts can take their skills to the next level

After our recent coverage on “how to choose the right analytics training for you”, we had some brainstorming into presenting another interesting piece about how can the analytics professional up their skills to the next level. There is often a…

Freshdesk acquires a Chatbot to strengthen AI capabilities

The acquisitive streak of Freshdesk, a leading provider of cloud-based customer engagement software witnessed yet another instance where it acquired AI-based Chatbot Platform Chatimity, with an aim to enhance its capabilities within chat platform and beyond. This comes as the…

Interview of the Week: Pranay Jain & Ravina Mutha, Founders at Mike Messenger

When the world is witnessing a surfeit of apps, there is one company in the making which claims that once you install their messenger, you would never need other apps! The idea conceptualized by Pranay Jain and Ravina Mutha in…

Google’s Pixel and its Artificial Intelligence capabilities

Not very long after Apple launched its iPhone 7 with machine learning features, it is now the turn of Google to show its prowess in artificial learning capabilities. Loaded with AI acumen, Google has launched its much awaited and ambitious…

Samsung acquires Viv, an AI start-up from the makers of Siri

  In the current scenario where AI is witnessing a pan global presence, with customers willing to interact with technology that is conversational, personalized and contextual, Samsung intends not to be left behind and has acquired an AI start-up Viv…

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